Are we risking the erosion of trust in Tobacco Control?

Time: 3:35 pm - 4:05 pm

Date: May 26

Successful public health campaigns rely on establishing and maintaining the public’s trust in the recommendations that are given.  This presentation highlights concerns that I have about the erosion of trust in tobacco control that appears to be happening because previously trusted public health officials are staking out policy positions that distort the truth about lower risk alternative nicotine products.


  • Prof Mike Cummings Professor, Dep't Psychiatry & Behavioural Sciences - Medical University of South Carolina

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