• The 3rd Annual US E-Cigarette Summit will take place April 29, 2019 - registration is now open and space is limited, register today to reserve your place

A Crossroads for the Tobacco Control Movement

16:15 - 16:30

Claims by cigarette companies that they want to transform their business and move towards a smoke free future, has raised the question if this is a public relations stunt that should be ignored or a legitimate strategy warranting efforts to accelerate that transformation. There are good reasons to be sceptical. But if one takes the view that profiting from an addictive but nonlethal product might be an ethically questionable abuse of corporate power on citizens but profiting from addictive and lethal products like cigarettes amounts to a human rights’ violation, then what should the response from the public health community be?  Is there a way for the public health community to find common ground again and work towards a regulatory response that is proportional to the harm products cause?


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